Influence By Design

Influence By Design


155: How A Solid Content Strategy Will Attract Clients To You

February 26, 2020

Social media can deliver great results and help you attract your ideal clients.   Conversely, you can spend a lot of time creating content, and not reap any benefits. On today's episode Samantha and Tim discuss the importance of consistent content creation and talk about some of the reasons that your content strategy might not be working. They also dive into what you need to do to make sure that you are creating content for your market that's effective, relative to your niche, and consistently broadcast. Haven’t left a review yet?  We’d love your help to get to 100 reviews.  All you have to do is go to http://samanthariley.global/itunes Thanks so much for your support of the show! Do you have a guest suggestion for the Thought Leaders Business Lab podcast, a suggestion for a topic, or maybe a question you’d like answered on the show?  Click here and let us know: https://samanthariley.global/submit-suggestion/ For full show notes and links visit:  http://samanthariley.global/podcast/155 WHAT YOU’LL DISCOVER IN THIS EPISODE: Is content marketing still viable?  (2:51) Why your content strategy isn’t working (4:14) How often should your content go out? (6:43) Are you producing the right content? (7:42) Are you giving away too much? (8:57) Leading your prospect to take the next step (9:27) Create the correct content for your niche (13:10) What problem is your content solving? (15:30) How to publish content consistently (19:57)