Influence By Design
136: Creating Meaningful Content with Alyssa ‘ Twist’ Light
“Respect other people’s feelings. It might mean nothing to you, but it could mean everything to them.” - Roy T. Bennett ‘Twist’ joins us again today as we discuss how creating meaningful content and being respectful and inclusive, can help you build a deeper connection with your audience. We discuss how your values will shine through, and establish a strong sense of belonging for your audience. We’ll also discuss how Twist’s experience with altMBA has molded her into the person she is today. Haven’t left a review yet? We’d love your help to get to 100 reviews. All you have to do is go to http://samanthariley.global/itunes Thanks so much for your support of the show! Do you have a guest suggestion for the Thought Leaders Business Lab podcast, a suggestion for a topic, or maybe a question you’d like answered on the show? Click here and let us know: https://samanthariley.global/submit-suggestion/ For full show notes and links visit: https://samanthariley.global/podcast/136 WHAT YOU’LL DISCOVER: What is altMBA (1:20) Embodying being a thought leader (4:14) How altMBA influences the way you work (6:33) Making your content stand out by adhering to your values (12:35) Creating content that promotes belonging (15:23) Positivity in the beauty of inclusion (20:18) Making people feel they are respected helps them feel included (23:49) Having opinions while being respectful (25:44) Samples of smart marketing strategies (27:42) How to create content that leads to the right conversations (31:15) Managing your reactions correctly (33:39) Wordpress Info URL https://samanthariley.global/podcast/136