Social media is an effective tool to build and grow your personal brand. However, shooting in the dark won’t help your business to grow. Instead, all you’ll do is end up wasting precious time, with nothing to show for it. All your efforts will go down the drain. In this episode, Ben Perry talks about the value of using organic content to boost your engagement with the right audience. He shares the most effective methods that have worked for him, so you can come up with an approach that fits your business.  We’ll also touch on the most “cringe-worthy’ marketing styles, so you don’t make the mistakes that could hurt your brand. WHAT YOU’LL DISCOVER: How your social engagement affects your business (10:48) How to show up to attract your target market (13:20) Ways to boost engagement (15:12) The types of posts that drive massive organic engagement (20:51) The power of “Y/N” (28:37) The ‘Fantastic Four Technique’ (32:33) The biggest no-no of online engagement - we share it so you don’t make this mistake (34:39) Check out this episode and learn how to create an engaging marketing strategy. For full show notes and links visit:  https://samanthariley.global/podcast/94