What are some of things we can do to get better sleep as we head into 2020?  How do we make sleep a priority? “It all started with a snoring spouse,” says Nancy Rothstein, of the  The Sleep Ambassador. Rothstein, who’s training, and previously published works had been on finance, began a journey to re-discover one of humanity’s most essential shared needs: sleep. In this podcast, we learn how Rothstein started to see sleep deprivation as something much larger than an inconvenient lost night of sleep. “No one can sleep for you, but you,” says Rothstein, who stresses that not only can sleep not be outsourced, but that sleep is not necessarily improved by good intentions. According to Rothstein, we have developed habits, culture, economic processes, technologies and more, that collaborate to run against our natural need to sleep. Miracle inventions such as the lightbulb and the iPhone, can disrupt our biology in a devastating way. Speaking as a non-clinician, and as a former member of a hard charging 24/7 industry (finance), Rothstein discusses how the way we live, work, play, and even eat, might be at odds with our basic need to sleep. We explore this issue, its consequences in lost worker productivity and in loss of years in a lifetime to the individual. Rothstein than discusses some strategies to re-align sleep, change work and social cultures and offers resources towards achieving those changes. Visit The Sleep Ambassador®