In the Arena
![Cover art of In the Arena In the Arena](https://assets.blubrry.com/coverart/300/12575-1612964132.jpg)
How to Plan a Sales Call
The time you get with your clients and prospects is a gift. You dare not waste it. That means you need to plan your sales call, making the most of your time--and creating the greatest value possible for the contacts with whom you are meeting.