Since the birth of the industrial revolution, we’ve been running a very linear economic model, by that I mean buy, we use and then dispose of products when they cease to function. But there’s growing calls for a more “circular economy”, and its from big business. Industrial companies like Philips, Renault and Unilever are at the forefront. We’re examining the thinking behind it, taking a look at what some firms on this island are doing and ask if it is an economic model that’s likely to take hold?