The M Word - Marketing, Meaning + What Matters

Latest Episodes
Episode 70: Alexis Haselberger on the Surprising Power of Working Less to Achieve More
What if working less was the key to achieving more? Could fewer hours on the clock actually lead to better results for your business and your well-being?The post Episode 70: Alexis Haselberger on the Surprising Power of Working Less to Achieve More first
Episode 69: Embracing AI in Business Without Losing Your Human Touch with Chris Singel
What if AI could revolutionize your business and destroy it all at the same time? In this episode of The M Word, Jennifer sits down with Chris Singel, AI enthusiast, TEDx speaker, and comedian, for a candid (and funny) look at how artificial intelligence
Episode 68: Reinvention, Real Talk & PR Truths with Marjie Hadad
Most people think PR is spin. Marjie Hadad says its a survival skill. If youre not using PR principles to lead your business and life, youre missing out.The post Episode 68: Reinvention, Real Talk & PR Truths with Marjie Hadad first appeared on Arling
Episode 67: Is Direct Mail Dead? Travis Lee Says No
Is direct mail dead, or is it actually the secret weapon that your competitors are using while you're chasing clicks? What if the marketing channel youre overlooking could provide you with the highest ROI this year?The post Episode 67: Is Direct Mail De
Episode 66: The Power of a Name with James L. Bond
What hidden power lies in a name? Can a simple name change really shape a products success in the market?On todays episode of The M Word, renowned behavioral management specialist James I. Bond reveals how iconic names and strategic branding can transf
Episode 65: Dr. Rob Yonover on Innovating for Impact
Youre lost at sea, sharks swimming around you, what do you do? Dr. Rob Yonover answered this question himself when he invented the See/Rescue Streamer, a device used to easily find those lost at sea.The post Episode 65: Dr. Rob Yonover on Innovating fo
Episode 64: Creativity, Community, and the Power of Experiential Marketing with Hallie Seltzer
What if you could transform your small business into a powerhouse with nothing more than creativity and authenticity (even on a shoestring budget)? Hallie Seltzer joins The M Word to share how you can make a big impact, no matter the size of your budget.
Episode 63: Building Trust and Strategy with Tara Meehan
In todays fast-paced business world, marketing is often misunderstood as a quick fix or a "nice-to-have" rather than a core, strategic function. But as marketing expert Tara Meehan reveals, it's much more than just catchy slogans or viral trendsit's abo
Episode 62: The Impact of AI on Marketing with Antra Montmarquet
The future of AI and marketing is here, transforming how we create, communicate, and connect. This shift unlocks limitless possibilities for brands to engage with their audiences like never before.The post Episode 62: The Impact of AI on Marketing with A
Episode 61: The Super^Commercial Bowl Breakdown
If you watched the 2025 Super Bowl, you probably noticed more than just the touchdownsthere were some ads that were downright memorable, and were not just talking about the ones with the most celebrity cameos. In the latest episode of The M Word podcast