The Innovation Show

The Innovation Show


Nir Eyal - Best-Selling author of Hooked: How to Build Habit-Forming Products blogs at NirandFar.com

December 07, 2016

Nir Eyal - Best-Selling author of Hooked: How to Build Habit-Forming Products blogs at NirandFar.com. Nir talks to us about the Hook model, about consumer psychology and behavioral design.