In this episode of The Happy Creative I'm sharing how creative entrepreneurs and business owners can uncover the story of their business and why it's a more compelling way to connect with dream clients and customers. As small businesses without a marketing budget, we can use our story to stand out in the crowd and have impact. Whether you already have a business or are about to launch something new, I share some simple story telling techniques that you can start to use right away like the classic three-act narrative.