The Futurists

The Futurists


Why AI Needs JEPA World Models

January 08, 2026

The Futurists starts 2026 with a stimulating conversation with serial entrepreneur Matt Miesnieks, a true pioneer of AR/XR and spatial computing. In his new startup venture, Primate AI, Matt is focused on a novel approach to artificial intelligence. He intends to construct spatial and dimensional concepts that replicate the way humans develop a mental model of the real world. Topics in this episode: how the limitations of LLMs create opportunities for new approaches, such as Yann LeCun’s JEPA (Joint Embedding Predictive Architecture); the distinction between trying to understand the real world and trying to generate new worlds; why it is so hard to get a robot to cross a busy street safely; why 3D world models are needed; what happens when the real world is machine-readable.