The Crude Truth

Entrepreneurship and Faith with Clayton Carmack
Building a business isn’t easy, and few people know that better than Clayton Carmack. On this episode of The Crude Truth, Clayton shares his journey from growing up in the oil and gas world to building a multimillion-dollar company, facing major setbacks, and eventually shifting his focus to helping other business owners succeed.
He talks about the lessons he’s learned on scaling a business, avoiding common financial traps, and finding smarter ways to support employees like bringing affordable health insurance to small companies. Clayton also opens up about how his faith shaped his outlook and gave him a new sense of purpose. It’s an honest, down-to-earth conversation about business, resilience, and serving others.
Highlights of the Podcast
00:00 - Introduction
01:37 - Guest Introduction
04:35 - Background Story
05:00 - Clayton became an entrepreneur and never looked back, starting with $35K to $10M
07:34 - Business Growth Lessons with Heartache and Pitfalls, Clayton learned the hard way
09:55 - Sometimes the original company employees may not remain on reaching the next level of company success, Companies that get stuck in the past
10:45 - Surviving a company stuck in the past and making changes as quickly as possible
11:03 - Mentorship and Coaching
14:06 - Corporate Credit & Financing
16:48 - Health Insurance Solutions
23:21 - Diversification & Balance
28:16 - Faith Journey
33:25 - Biblical Foundation
37:41 - Living to Serve
40:53 - Closing Reflections