The Creative Penn Podcast For Writers

The Creative Penn Podcast For Writers


Latest Episodes

Review Of My 2023 Creative And Business Goals With Joanna Penn
December 31, 2023

Another year ends, and once more, it's time to reflect on our creative goals. I hope you will take the time to review your goals and you're welcome to leave a comment below about how the year went. Di

The 15-Year Author Business Pivot With Joanna Penn
December 18, 2023

In this episode, I reflect on 15 years of TheCreative Penn, and outline how I will reposition myself for the next 15 years of being an author entrepreneur. In the intro, We used to do that [Seth Godin

How Generative AI Search Will Impact Book Discoverability In The Next Decade
December 11, 2023

How will changes to the way people search impact book discoverability? What can authors and publishers do to ensure their books are still found in the new form of generative AI search? While it's stil

Publishing A Cookery Photo Book With Jane Dixon-Smith
December 04, 2023

Do you want to publish an image-heavy book like a cookbook? How can you navigate the challenges of photography, book design, and publishing choices to make the best product possible? Jane Dixon-Smith

Subscriptions And The Creator Economy With Michael Evans
November 27, 2023

How might subscriptions help expand your author business ecosystem? What are some tips on encouraging readers to buy direct? Why is the future looking positive for authors in the creator economy? Mich

Starting A Second Career As An Author And Networking Tips With Patrick O’Donnell
November 20, 2023

How can you transition into being an author after a long-term career elsewhere? How can you adopt an attitude of service in order to build your network in an authentic manner? Patrick O'Donnell shares

The Mindset And Business Of Selling Books Direct With Russell Nohelty
November 13, 2023

How can you shift your mindset from catalog sales to selling direct? How can you reframe the direct author business model to take advantage of creative possibilities for different kinds of products an

Pinterest For Book Marketing With Trona Freeman
November 06, 2023

How can using Pinterest more like a search engine help you sell more books? What are some of the ways to use Pinterest most effectively for book marketing? Trona Freeman gives her tips. In the intro,

Managing Your Author Business Over The Long Term With Tracy Cooper-Posey
October 30, 2023

How can you reinvigorate your writing process, breathe life into your backlist, and prepare your author business for the rollercoaster that is publishing? Tracy Cooper-Posey gives her tips. In the int

Stop Trying To Do Everything With Patricia McLinn
October 23, 2023

How do you keep up with everything you need to do as your author business grows? How do you decide what to focus on as the industry changes and you change, too? Patricia McLinn discusses her challen