The Brand Journalism Advantage Podcast With Phoebe Chongchua
Latest Episodes
TBJA 100 Chris Brogan On Blogging, Entrepreneurship & Spirituality
He started blogging in 1998 and today is thriving in the online world. Bestselling author and entrepreneur, Chris Brogan, shares his insights on blogging, entrepreneurship & spirituality. ThinkLikeAJournalist.com See the show notes.
TBJA 099 The Art of Optimistic Storytelling, Guest: Cara Jones
Cara Jones is a former TV journalist. She shares why optimistic storytelling is so important to our world and our business. Find out why your stories should lead with characters and other key storytelling principles. ThinkLikeAJournalist.com See the show
TBJA 098: Marketing Battles Are Fought On The Web In Technology, Guest Sajeel Qureshi
Marketing battles are fought on the Web and in technology. How does your brand stack up? Sajeel Qureshi from Computan shares the key strategies in automation and content marketing. ThinkLikeAJournalist.com See the show notes.
TBJA 097: How To Create Social Buzz Using Content Marketing, Guest Anne Buehner
Anne Buehner shares case studies from major brands that are using content marketing and brand journalism. Hear how an ASICS Â campaign created huge success and help create social buzz. ThinkLikeAJournalist.com See the show notes
TBJA 096 Using Hollywood Storytelling To Create Brand Stories, Guest Adam Behar
Adam Behar shares how to tell a Hollywood narrative story. Learn the power of the hero in Hollywood stories and how it can apply to the business brand story. Plus, when and how to use the redemption story...including a fun example. Don't miss it! ThinkLi
TBJA 095: Journalist Justin Salhani Shares Storytelling Tips
Justin Salhani is a journalist and documentary filmmaker. He shares tips on storytelling and captivating audiences using narratives. ThinkLikeAJournalist.com See The Show Notes: Â http://thebrandjournalismadvantage.com/tbja-095-journalist-justin-salhani-s
TBJA 094 Learn The Content Marketing Process, Guest Jessica Lee
Creating content is great but are you thinking like a publisher? Learn the process to simplify content creation & distribution. Jessica Lee shares Top Tips on getting your stories and branded content to reach your target audience. ThinkLikeAJournalist.com
TBJA 093 How To Get More Likes And Shares On Facebook, Guest Brian Carter
Bestselling author, Brian Carter, shares tips to get your content seen on Facebook. The "dos and don’ts" to help you grow your Facebook community.  ThinkLikeAJournalist.com See the show notes.
TBJA 092 Jonathan O'Byrne On Growing The Largest Coworking Space In Singapore
Jonathan O'Byrne grew Collective Works in just two years from 2,500 to over 11,000 square feet. The co-work space has high-performing entrepreneurs from over 90 companies in  20 countries. Hear how he successfully launched his brand. See The Show Notes
TBJA 091 How To Communicate Your Brand Message, Guest: Mel DePaoli
How to communicate your brand message. Mel DePaoli shares brand message insights and consumer engagement strategies. Find out what you should be doing to win clients. See the show notes.