The Brand Journalism Advantage Podcast With Phoebe Chongchua
TBJA 113 Unconscious Branding-Ambiguity & Vagueness Work In Branding, Douglas Van Praet
Understand why ambiguity & vagueness are important to brand. Your customers don’t always say what they really want. Douglas Van Praet shares Unconscious Branding methods. How your company can help customers choose your brand. ThinkLikeAJournalist.com
See the show notes.