The Brand Journalism Advantage Podcast With Phoebe Chongchua
TBJA 037 Brian Smith: The UGG Boot Story-Fatten Upon Disappointment
December 03, 2014
Brian Smith brought a comfy boot to California decades ago. The Ugg boot became more than a billion-dollar business, but not without disappointing times. Brian shares failures and success tips in this episode.
Listen to the podcast that gives brands a competitive advantage. Each episode is packed with tangible tips on marketing, social media tools, entrepreneurship, creating greater ROI, and inspiration to build a thriving brand. Learn to be the Media and publ
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