In this first episode of The Brand Journalism Advantage Podcast, you'll learn what Brand Journalism is and how it can help your business. I share with you why I started the podcast. You'll hear excerpts from some of our amazing thought-leader interviews. Get valuable information from top experts like John Lee Dumas, Larry Light, and others on what you need to do to thrive in business using social media and video storytelling. Plus, if you’re a transitioning journalist, you’ll learn to how to become a successful brand journalist.