Strategic Communications, LLC
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Latest Episodes
Public Relations Means Showing Up
I attend a lot of events for our public relations clients. Sure, I attend when necessary to perform specific tasks related to my work on their behalf, such as for press
Take Time to Build Relationships
As a small, local business it’s important to build relationships within the local community. But as a small, local business there isn’t always time to build and nurture individual relationships.
Everyone Needs Trusted Advisors
One of the great freedoms when you create or run your own company is that you don’t have to report to anyone. But in reality, we all work for someone.
Importance of Checklists
Key checklists are needed by successful business leaders. They help keep us on track and focused.Without them, a successful year in business is really just dumb luck. In this edition of the Strategic
Time for a Chief Integration Officer
CEOs, board members, members of the U.S. military, marketing and communications leaders, faculty members, and other groups all consider how to approach strategic opportunities, key market decisions, or how to work their way through difficult and sensit...
Importance of PR for MBAs
PR students and professionals are often told that they need to understand the fundamentals of business in order to earn a seat at the management table. Now, business schools are
Knowing What’s Actually Newsworthy
There is a time and place for all of your organization’s news to be shared – but not all of it will make the cut for your daily newspaper or the
PESO – The New Communications Currency
The overwhelming myriad of communication channels available today can now be viewed through a condensed and organized lens, referred to as PESO. Michael Meath explains what this means – and
Empowering Your Workforce
Organizations are often so focused on delivering their messages to external audiences, they step right over their employees. And the employees notice this. But an informed workforce leads to a more
Your Spokesperson Isn’t Always Your CEO
The CEO doesn’t always have to be your organization’s spokesperson. In fact, there are several scenarios in which that can hurt your organization. Whatever you do, don’t wait until the