The Storytellers Network

The Storytellers Network


David Meerman Scott on Building a Fanocracy with Story (#111)

January 06, 2020

He’s the only guest to return to The Storytellers Network (He was guest #1 here). In this episode, we get to kick off 2020 with a bang. Season 9, Authors, welcomes the return of David Meerman Scott. David’s written 10 books on marketing, sales and PR and his 11th published book is just out. This one’s special because he co-wrote it with his daughter Reiko Scott. I can only imagine someday writing with my daughters… amazing.

David and Reiko explore how to turn fans into customers, and customers into fans in Fanocracy. So whether you’re in marketing, you own a business, or you’re a storyteller who wants to learn how to build your own fan base, David and I are here to bring a ton of information and inspiration.

“If we live a life of passion, it’s a better life. It’s a more fulfilled life. You can build the best relationships because you share something powerful in common.” - David Meerman Scott on building a Fanocracy