All Things Retail: The Store WPP
American Eagle Lands in Mexico
September 19, 2018
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Miguel Flores discusses why and how American Eagle entered the Mexican market. Topics include omni-channel marketing, consumer trends in Mexico and how American brands can be translated into other cultures.
Global
The Store WPPis WPP’s global retail practice....With offices in London and Chicago, we share knowledge and best practice in retail across WPP Group companies to facilitate leading-edge thinking and deliver extra value that supports all retail initiatives.
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