The Marketing Minutes

The Marketing Minutes


Latest Episodes

Episode 8 – Connecting With Consumers
September 28, 2020

  Steve & Garrison discuss what it means to connect with consumers in and what methodologies can and should be used to bolster your communication. Connecting with consumers provides your brand with an invaluable resource for information you can use to...

Episode 7 – Visual Brand Identity
September 21, 2020

  Steve & Garrison discuss developing the visual identity for brands. Beyond just the logo, how do you want consumers to feel when they see and visually interact with your brand?  

Episode 6 – The Digital User Experience
September 11, 2020

  Steve & Garrison are joined by Davis Advertising Director of Web & Application Development Chris Corbett to discuss the current evolution of the digital user experience and what it means for marketing, advertising, web and application design.  

Episode 5 – Marketing Through A Crisis
September 04, 2020

  Steve & Garrison discuss strategies to help businesses market through a crisis—specifically the COVID-19 pandemic. Communication is crucial! Companies should communicate more, not less, and use the opportunities that have arisen to get their brand o...

Episode 4 – How the Presidential Race Affects Media Buys
August 31, 2020

  This week, Steve & Garrison are joined by Davis Advertising Media Director Ben Thaler to discuss the impact of the presidential race on media buying strategies.  

Episode 3 – What Is The New Normal
August 24, 2020

Steve & Garrison discuss what the "new normal" is and what it already does and might mean for the future of marketing and advertising. Businesses that are able to adapt or pivot successfully will find success, particularly in emerging markets.

...
3