Episode 2. In this week’s Trap Shawn shares his perspectives as an entrepreneurial leader. Listeners will hear Shawn’s learnings on building a socially conscious company, tying scent to memory (that’s right!), balancing investor interest and leadership independence to run the company, cognitive dissonance and small company work experience, keeping hiring standards high and much more!

Shawn Freeman is a seasoned executive with more than 25 years of experience in ecommerce operations, digital marketing, retail, technology, and digital transformation. He has founded or helped build 3 startups with successful exits and also served as a c-level executive at several public companies and other industry-leading and category-defining online businesses such as Hotels.com, Gamestop, Ticketmaster, and Ralph Lauren. 
Podcast

Hosts: Dr. Kris Potrafka and David Hughen