Alysse Godino, Money Coach and Founder of Saffron Money tells her story of transformation during her week at the Hoffman Process. But like all stories of transformation, it begins long before her time at Hoffman. When the Maui fires hit, Alysse was preparing to fly to California for her Process. She wondered if she should go, wondering if it made sense to go during a time of such emergency. But she knew it was the right time, and her transformation was fueled by her grief of what was happening on the island she loves.

When Alysse returned home to Maui, she was ready to contribute to rebuilding her community. It was time to put the inner change she experienced into external action. This is a beautiful example of Love’s Everyday Radius.

What caused Alysse to enroll in the Process wasn’t any big traumatizing event. Rather, it was something that she noticed happening inside of her. On the outside, her life was good, even great. But on the inside, she felt an anxiety that wasn’t tied to anything apparent. She would come to see, after her week at Hoffman, that she’d been living with an unconscious internal level of anxiety and anger for a long time. Through her work in the Process, she let go of it all.

We hope you enjoy this powerful story of healing and love, community and rebuilding, loss and new life.

More about Alysse Godino:
Alysse has worn many hats in her 32 years. A San Francisco native, NCAA Division 1 athlete, Cornell University graduate, investment banker, Maui resident, founder, financial advisor, consultant, soul surfer, earth lover, and Hoffman graduate.

After graduating from Cornell University, Alysse went straight to work as an investment banker in New York and San Francisco. After ~5 years of the corporate grind, Maui came into Alysse’s life. At a moment’s notice, she decided to retire from her corporate finance career and pursue a life on Maui. Almost 7 years later, Alysse surfs daily (sometimes twice daily if the waves are good) and runs her growing financial advisory business, Saffron Money, which focuses on helping millennial women and couples build 7-figure wealth.

Discover more about Alysse and her business at  www.saffronmoney.com. Follow Alysse on Instagram and Saffron Money on Instagram.

As mentioned in this episode:

Maui fire, August 2023 – Cause

Maui fire, Lahaina rebuilding

Saffron Money – Maui wildfire update