The Dental Marketer
427: Gary Bird | Your Marketing Dollars May Be Slipping Through the Cracks Without These Systems
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Guest: Gary BirdBusiness Name: SMC Dental MarketingCheck out Gary's Media:
Instagram: @thegarybird
His Podcasts: Dental Marketing Theory and Dental Rift Podcast
Host: Michael AriasWebsite: The Dental MarketerJoin my newsletter: https://thedentalmarketer.lpages.co/newsletter/
Join this podcast's Facebook Group: The Dental Marketer Society
My Key Takeaways:
- If you have ADHD, it might be an advantage as an entrepreneur!
- You need 3 types of people in a successful business: The make it up person, the make it real person, and the make it recurring person.
- You can have the best marketing in the world, but if your phone or internal systems are lacking it won't matter.
- Dentists typically go through 3 phases: Getting good at their craft, learning entrepreneurship, and then learning leadership.
- Creating a great team culture not only attracts A-list team members, but repels team members you don't want!
- Be sure to hone in on systems in your practice that involve handoffs from one team member to another. This is an easy place for things to slip between the cracks.
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