The Dental Marketer

The Dental Marketer


424: Dr. Robert Soto | Premier Cosmetic Dentistry

November 16, 2022

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Guest: Robert Soto
Practice Name: Robert Soto, DDSCheck out Rob's Media:

Instagram: @doctorsoto

Host: Michael AriasWebsite: The Dental Marketer

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My Key Takeaways:

  • Putting in the time to sit down and talk to patients can help out immensely with treatment acceptance!
  • Having virtual consult videos for the patients before their procedures will show them exactly what to expect and put them at ease.
  • If the candidate you are interviewing appears to be a good fit, consider hiring them on the spot!
  • Don't know what to post on social media? Knowing your target demographic and who you are speaking to is a great place to start for refining your ideas.
  • For social media growth, try investing in good photography and be consistent with it.
  • Don't be afraid to post life updates in your stories on Instagram! Patients like seeing the personal side behind your dentistry.

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