The Dental Marketer

The Dental Marketer


The Secret Sauce to Stellar Dental Practice Management | Gene St. Louis | 521

September 18, 2024
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Want to learn how to effectively communicate with your patients and hire the right team for the job? In this episode, I do a deep dive with Gene St. Louis, a seasoned dental practice consultant, to uncover the secrets of exceptional practice management and growth. Gene kicks off with an overview of her business, explaining its pivotal role in consulting both established dentists and startups to elevate their productivity and organizational systems. Transitioning smoothly into practice-specific challenges, she shines a light on common pitfalls like unscheduled treatments and underutilized recall systems. Gene presents actionable strategies for mitigating these issues, advocating for team-wide efforts rather than overloading the front desk and underlining the need for disciplined, evidence-based management.

Gene doesn't stop there. She emphasizes the importance of meticulous staff hiring and training, elaborating on methods to screen resumes, check references, conduct background checks, and even use personality assessments like Myers-Briggs to align hires with the practice philosophy. Through engaging examples, Gene illustrates how targeting past experiences and conflict resolution abilities in interviews can cultivate a harmonious and effective team. In a dedicated segment for new dental graduates, she shares critical financial planning advice to distinguish whether starting a new practice or acquiring an existing one suits their condition best.

What You'll Learn in This Episode:
  • How to implement effective strategies to address common failings in dental practice management.
  • The significance of scheduling protected time for patient follow-ups to enhance efficiency.
  • Key techniques for best practices in staff hiring and consistently optimizing team performance.
  • The steps to conducting meticulous due diligence and transition processes during acquisitions.
  • Financial planning insights specifically tailored for new dental graduates, regarding starting versus acquiring practices.

Let's listen in to Gene St. Louis and grow your practice!


Sponsors:
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Gusto: Dentist payroll for the modern practice. Gusto’s cloud-based software provides all the payroll and HR tools you need to run your dental practice efficiently. Having it all on one platform keeps our prices low, and makes your job so much easier. Enjoy best-in-class support, benefits like health coverage for your team, and more. Visit or copy and paste the link here for a special offer! https://gusto.com/tdm

Guest: Gene St. LouisBusiness Name: Gene St. Louis ConsultingCheck out Gene's Media:

Website: https://www.genestlouisconsulting.com/

Phone: 866-200-3217

Email: gene@gstlconsulting.com

Other Mentions and Links:

Practice Management Software:

Oryx

Eaglesoft

Dentrix

PracticeWorks

Open Dental

CareStack

Books:

How to Win Friends and Influence People

The 5 Love Languages: The Secret to Love that Lasts

Communities:

Dentaltown

Personality Tests:

Myers-Briggs - Temperament Test


Brands:

Fortune 500

Hallmark Cards

Host: Michael AriasWebsite: The Dental Marketer

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