The Dental Marketer
484: How Can You Manage Unforeseen Setbacks and Still Thrive in Your Startup? | Dr. Melissa Torres
Ever wondered how to navigate life’s big challenges while single-handedly running a dental practice? In this episode of The Dental Marketer, Dr. Melissa Torres details her journey from contemplation to execution and her eventual success in the realm of dentistry. Despite the weight of decisions, self-doubts, and life's unexpected turns, Melissa persisted, primarily banking on personal introspection and journaling for clarity and direction. She exposes her innovative approach of assembling a team with less experience but a profound willingness to learn, crediting social media as a primary platform for recruitment.
What You'll Learn in This Episode:
- How personal introspection and journaling can help gain clarity and purpose while facing significant decisions.
- Insights on how to effectively manage consultants and contractors for the success of your business.
- Melissa's unique approach to recruitment and why she chose to train newcomers instead of hiring experienced professionals.
- Strategies for coping with unforeseen setbacks and staff changes before and after launching your practice.
- Melissa's experiences and recommendations about different companies she associated with while setting up her dental practice.
- A personal story of managing a profound personal loss while still handling the daily operations of a thriving business.
- Harnessing the power of social media not just for brand visibility, but also as an recruitment tool.
Listen as Melissa shares her riveting journey of ups and downs in the dental industry and her association with companies like Darkhorse Tech that helped play a pivotal role in actualizing her vision!
Guest: Dr. Melissa TorresPractice Name: Miel Dental AestheticsCheck out Melissa's Media:
Website: https://mieldentalaesthetics.com/
Instagram: https://www.instagram.com/drmelissatorres
Email: inquiries@drmelissatorres.com
Other Mentions and Links:
Get a head start on 2024 with the Ground Marketing Course and receive $419 off your purchase with the code "practicelaunchpad"! You can sign up here: https://thedentalmarketer.lpages.co/the-ground-marketing-course-open-enrollment/
Companies/Software/Services:
- Open Dental
- Ideal Practices
- Identify Designs
- Darkhorse Tech
- Cisco
- Casper
- Transcendental, LLC (marketing company)
- Google Ads
- Indeed
People/Communities:
Books/Publications:
- The Practice Launchpad: Insights From The Experts: Unraveling The Complexities Of Practice Ownership
Establishments/Brands:
Products:
Host: Michael AriasWebsite: The Dental MarketerJoin my newsletter: https://thedentalmarketer.lpages.co/newsletter/
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