The Content Strategy Podcast

The Content Strategy Podcast


Episode 43: Vidhika Bansal, Intuit - Intentional language for better experiences

October 12, 2021

The language we choose is an important part of the user experiences we create. Vidhika Bansal, UX Manager at Intuit cares deeply about language for the audience and also when communicating internally. She talks to Kristina about connecting language to decision making, using language as a tool for acceptance and belonging and the importance of avoiding bias in data when making content-related decisions.