The Buyer Side Chat
PitchLink: In Conversation with Lora Cecere
In Conversation with Lora Cecere, founder of the research firm Supply Chain Insights. She speaks to Subhanjan Sarkar in this episode on how B2B buyers actually buy.
In Conversation with Lora Cecere, founder of the research firm Supply Chain Insights. She speaks to Subhanjan Sarkar in this episode on how B2B buyers actually buy.