The Business of Self-Publishing

The Business of Self-Publishing


Latest Episodes

Writing a One-Page Business Plan: 5 Questions a Self-Publisher Must Ask
June 06, 2016

Updated February 8, 2023 - Subtitle Without a plan, you and your book will flounder, and success will elude you - Synopsis Whether you are about to self-publish your first book or start a micro-niche

The Book Buyer’s Decision-Making Process
June 02, 2016

Updated January 18, 2023 - Subtitle Putting yourself in your buyers shoes will help you sell more books - Synopsis What must your book do to convince your audience to ignore the other books and buy

5 Sell Sheet Design Secrets for Self-Publishers
May 30, 2016

Synopsis Just as you would make your books cover as attractive as possible, your sell sheet must also leave readers with a favorable first impression of you and your new book. Following these key des

Top 10 Book Cover Design Tips For Self-Publishers
May 26, 2016

Synopsis You must first realize that a books cover is the equivalent of a products packaging. You must figure out what needs to be on that cover in order for a buyer to choose your book over the man

6 Things Readers Expect from Your Blog
May 23, 2016

Updated February 10, 2023 - Subtitle These fundamentals can make your blog your most potent marketing and branding tool - Synopsis Suppose you do not include all the essential information your readers

7 Tips to Working with Your Spouse as a Business Partner
May 19, 2016

Synopsis Here's a list that my wife Michele and I have created to share with other married business partner couples.We have been learning and practicing how to be good marriage partners, business par

The Foreword, Preface, and Introduction as Powerful Marketing Tools
May 16, 2016

Synopsis Don't underestimate the power of the foreword, preface, and introduction to help make your book get noticed, purchased, and read. Making money from selling books is a simple numbers game. Sel

The 10 Reasons That Convinced Me to Become a Self-Publisher
May 12, 2016

Updated December 10, 2022 - Synopsis Here I share with you my favorite reasons for becoming a self-publisher. As I see it, self-publishing can be a great way to enhance your current career and busines

37 Tips for Writing a Book’s Foreword
May 09, 2016

Updated January 19, 2023 - Subtitle It takes two people to create a powerful foreword - Synopsis Here is a list of 37 tips to help write the foreword for a book. This list will help the author of the

The 10 Commandments to Becoming a Financially Successful Self-Publisher
May 05, 2016

Updated January 18, 2023 - Subtitle How to create a quality book that can provide an ongoing stream of income - Synopsis Creating your first book might seem like a daunting task at first glance. But b