The Business of Self-Publishing
Latest Episodes
Writing a One-Page Business Plan: 5 Questions a Self-Publisher Must Ask
Updated February 8, 2023 - Subtitle Without a plan, you and your book will flounder, and success will elude you - Synopsis Whether you are about to self-publish your first book or start a micro-niche
The Book Buyer’s Decision-Making Process
Updated January 18, 2023 - Subtitle Putting yourself in your buyers shoes will help you sell more books - Synopsis What must your book do to convince your audience to ignore the other books and buy
5 Sell Sheet Design Secrets for Self-Publishers
Synopsis Just as you would make your books cover as attractive as possible, your sell sheet must also leave readers with a favorable first impression of you and your new book. Following these key des
Top 10 Book Cover Design Tips For Self-Publishers
Synopsis You must first realize that a books cover is the equivalent of a products packaging. You must figure out what needs to be on that cover in order for a buyer to choose your book over the man
6 Things Readers Expect from Your Blog
Updated February 10, 2023 - Subtitle These fundamentals can make your blog your most potent marketing and branding tool - Synopsis Suppose you do not include all the essential information your readers
7 Tips to Working with Your Spouse as a Business Partner
Synopsis Here's a list that my wife Michele and I have created to share with other married business partner couples.We have been learning and practicing how to be good marriage partners, business par
The Foreword, Preface, and Introduction as Powerful Marketing Tools
Synopsis Don't underestimate the power of the foreword, preface, and introduction to help make your book get noticed, purchased, and read. Making money from selling books is a simple numbers game. Sel
The 10 Reasons That Convinced Me to Become a Self-Publisher
Updated December 10, 2022 - Synopsis Here I share with you my favorite reasons for becoming a self-publisher. As I see it, self-publishing can be a great way to enhance your current career and busines
37 Tips for Writing a Book’s Foreword
Updated January 19, 2023 - Subtitle It takes two people to create a powerful foreword - Synopsis Here is a list of 37 tips to help write the foreword for a book. This list will help the author of the
The 10 Commandments to Becoming a Financially Successful Self-Publisher
Updated January 18, 2023 - Subtitle How to create a quality book that can provide an ongoing stream of income - Synopsis Creating your first book might seem like a daunting task at first glance. But b