Leader Generation

Leader Generation


Latest Episodes

Marketing Leadership: Driving AI Adoption and Growth
June 21, 2023

Get ready to talk more about the world of AI and machine learning in marketing. We discuss the role marketing leadership plays in championing this technology and driving its adoption. We'll also explo

Web 3 Marketing To Reach Gen Z
June 06, 2023

In this episode, we delve into the fascinating realm of Web3 marketing. We explore the immense potential that Web3 holds for marketers while addressing the skepticism surrounding it.Web3 goes beyond

Driving Account Based Marketing with Amazon Web Services
May 24, 2023

In this episode, we engage in a thought-provoking discussion with Jillian Gartner, a marketing leader at Amazon Web Services (AWS).Join us as we explore the transformative impact of technology on acc

How AI Is Impacting Marketers & Agencies
May 09, 2023

Artificial Intelligence (AI) is revolutionizing the way we approach marketing. In this episode, Tessa Burg explores the impact of this technology on marketers and provides insights on how to adapt to

Gen Z Marketing: Start Now To Win Loyalty Of The Next Big Buyers
April 26, 2023

Join us as we explore Gen Z marketing with Elizabeth Carter, the President and Chief Operations Officer of the healthy, high-protein snack brand Chomps. We dive into many interesting topics related to

Unlock the Marketing Power of The Metaverse
April 11, 2023

On this episode of the Leader Generation podcast, we explore the metaverse and its potential as a marketing platform.Our guest, Limore Shur, shares valuable insights on creating customer-centric bra

Building Brand Communities & Measuring Brand Engagement On Discord
March 21, 2023

On this episode of Leader Generation, host Tessa Burg and co-host Mat Segal are joined by Lauren Rothwell, the Co-Founder, and CEO of Blazea web3 customer engagement platform.The three of them disc

Unscripted: Bonus Episode On AI & Machine Learning
March 07, 2023

Welcome to this bonus episode of the Leader Generation podcast. Were bringing you an unfiltered conversation about one of the most high-trending topics in marketing todayAI and machine learning.Som

Maximizing The Value Of Your Website For Your CPG Brand
February 21, 2023

In this episode, we explore how a strong online presence for CPG brands is more important than ever. Lucie Repshire and Jenn Day join us from Colgate-Palmolive, Europe for an in-depth discussion on to

Web3 for Marketers: Navigating the Future of Decentralized Technology
February 07, 2023

In this episode, Justin Vogel and Tessa Burg provide a comprehensive overview of Web3 technology and its impact on the marketing industry.They start by defining Web3 and explaining the difference be