Technically 200: Marketing Analytics in the Travel Industry

In this episode we’re talking with Danielle Johns, Marketing Analytics Manager at Expedia Group about the importance of marketing analytics in the travel industry.

Tune in to hear more about example of marketing analytics in the travel industry, how it contributes to the overall success of an organization, and about how marketing analytics plays a role in Danielle’s success as the global growth chair of BEAM (Black Expedia Allied Movement).

#marketinganalytics #WomenInSTEM #travelindustry #BlackWomeninSTEM
#organizationalgrowth