Mo asks Brent Atkins: Tell me about the time  you realized that business development was awesome. Brent learned early on the need for business development because he has done sales throughout his car

Cannon Carr shares the insights he’s learned over the years about why he’s not a sales guy, but loves business development. Learn about the key mindset shift that unlocks the power of business develop

Mo asks Cannon Carr: If you could record a video about business development and send it back to your younger self, what would it say? Cannon would record a few simple vignettes, mainly focused on the

Mo asks Cannon Carr: What is the business development story you are most proud of? Cannon’s business is about long-term relationships, sometimes multiple generations, so being able to separate out pe

Mo asks Cannon Carr: What is your favorite science, step, or tool from the Snowball System or GrowBIG training? The most interesting science for Cannon is around habits and the metaphor of the rider

Mo asks Cannon Carr: What is your personal definition of business development? If you have a craft that you know and love and want to grow, you are naturally going to step into business development s

Mo asks Cannon Carr: When did you realize that business development was great? There was not one moment, but a story stands out in particular for Cannon. When his father was retiring from the firm he

Katrina Johnson shares her business development insights pulled from years of experience and her background in social and neuroscience. Learn what it takes to convince a skeptic, why creating a habit

Mo asks Katrina Johnson: If you could tape a message to your younger self about business development, what would it say? It would simply be one thing: Learn to walk the dog. When someone walks a dog,

Mo asks Katrina Johnson: What is a business development story that you are particularly proud of? Katrina’s story occurred five years ago when she went on a trip to meet a candidate for a President r