Stylus Future Thinking
Why Artifice, Illusion and Personal Avatars Will Electrify Future Retail
September 10, 2019
How can brands tap into the consumer desire for artifice and illusion, and how does this desire marry with the pursuit of authenticity? Christian Ward talks to Head of Strategy at BBH Ben Shaw and Katie Baron, Stylus’s Head of Retail about the opportuniti
Take a fascinating journey into the future as Stylus experts, alongside industry thought-leaders and commentators, unpack tomorrow’s trends and unearth bold new opportunities.
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