Where there is a need there is a business opportunity.  Alisha Pennington saw Athletic Trainers needed help getting jobs and that schools need Athletic Trainers.  Working in a state that does not protect or place a huge emphasis on Athletic Trainer is a challenge that needed to be taken on.  She has developed her company to solve that disconnect between athletic trainers and schools

Discussion topics:

Alisha's athletic training story
Tell us a little about ATVantage
What is your hope or goal for the business?
What do you see as some potential drawbacks for hiring athletic trainers this way?
What are the top benefits for working this way?
How does the lack of title protection in California  affect Athletic Training
What can we do to help justify more hours / additional help

Show Notes #196

Contact Alisha: @theATVantage

email me: info@sportsmedicinebroadcast.com

Twitter: @PHSSportsMed