“Produce. Don’t just sit around and plan, make stuff!” Just a few of the points you’ll learn in this episode: - Why old mindsets can be dangerous in this new fast paced world - Why “good enough” quality content can be great for consumers - Perfectionism vs. Just doing it - Why big crews produce slightly better quality than one person these days “You can have a lot lower quality content if you’re commenting on something relevant here and now” Marketing - Why producing top notch video quality isn’t as important as you think - Disposable content can bring you huge success (don’t worry about Super Bowl level quality) - Why you should value current events more than visual aesthetics - How tools already available are preferable than starting from scratch Freelancers/Creatives - How talent makes long form content easier for companies - How the creative economy is motivating marketers to value creatives even more - Why marketing can refine and improve the skills of creatives - Which red flags to look out for when choosing partners to work with “How can we evolve our thinking a little bit more, we’re all starting to look the same” Reference links and where to learn more and reach Josh brink.com https://vimeo.com/brinkmedia josh@brink.com Popcorn elements example: http://stories.familiesusa.org