Adam Dince is the Head of Organic Search (SEO) at Deluxe Corp. He joins the show to discuss what small online businesses can offer that big businesses can't and how to better optimize keyword search. 

He also explains what teenagers can teach businesses about social media and why young shoppers are flocking to boutiques. Dince thinks Millennials are extremely important demographics for all businesses. He shares how businesses can reach and retain them. 

Find out more about Adam Dince at www.adamdince.com. Visit Deluxe Corp. at www2.deluxe.com.