Sounds Profitable

Sounds Profitable


Latest Episodes

Tracking Podcast Tracking, Super Bowl is Sold Out, & More
November 05, 2024

Here's what you need to know for today in the business of podcasting: the Super Bowl sells out, tracking podcast tracking, and lessons from advertising week.https://soundsprofitable.com/the-download

Issues with Third-Party Pod Tracking, SXM's Podcasting Q3, & More
November 04, 2024

Here's what you need to know for today in the business of podcasting: a new UK podcast ranker, Q3 earnings from SXM, and how marketing executives are prepping influencers for the election....

Selling Podcasts with Curiosity, FTC Influencer Ad Crackdown, & More
November 01, 2024

Here's what you need to know for this week in the business of podcasting: new FTC crackdowns on false advertising, better podcast marketing, and shoppers are starting holiday prep earlier....

New IAB Guide to Selling Podcasting, Inspiring Curiosity in Podcasts, & More
October 31, 2024

Here's what you need to know for today in the business of podcasting: the curiosity gap and now to cross it, getting audio and podcasting on your brand's media plan, and what emotion AI can do for adv

Better Podcast Marketing and The Curiosity Gap
October 31, 2024

Its one thing to use generic descriptions to explain a song or podcast, but theres power in creating curiosity with a recommendation.- Written and narrated by Tom Webster- Audio edited by Newton

Acast on the Podcast Pulse, False Endorsement Law Arrives, & More
October 30, 2024

Here's what you need to know for today in the business of podcasting: a new FTC law cracks down, podcasting advertising transcends audio, and why Prime Day could be different this year....

New Sonic Branding Report, Influencer Marketing's Political
October 29, 2024

Here's what you need to know for today in the business of podcasting: a report card on beauty brands, why influencer marketing has gotten risky, and new partnerships.https://soundsprofitable.com/the

Podcast Socials Drive Watch Time, Consumer Election Anticipation, & More
October 28, 2024

Here's what you need to know for today in the business of podcasting: a report on podcast watch time, how to get your podcast on platform lists, and election anxieties drive consumer purchasing....

[Feed Drop] From Competitors to Partners: The Story Behind the Industry's Biggest Union
October 25, 2024

This week Bryan Barletta guested on the Media Roundtable podcast, here's the episode! Original description for the episode is as follows:The Media Roundtable is back! This week, we're making waves

Spotify's Ad Exchange, Insignia Buys Veritone One + Oxford Road, & More
October 25, 2024

Here's what you need to know for this week in the business of podcasting: video's role in podcast discovery, new acquisitions in podcast tech, and spotify's new SAX.https://soundsprofitable.com/the-