Storytelling expert Dave Bricker says stories are the single most powerful form of human communication. Which means stories are important to your business whether you head a Fortune 500 company or are just starting your entrepreneurial journey. Listen as the author of StorySailing shares: The golden rule of storytelling (miss this and your stories will fall flat 100% of the time). How to craft powerful stories using a 4-part  metaphor developed from his days sailing deep water on the open seas. Why stories are crucial to distinguish you from your competition. The key aspect of storytelling that'll keep your listener engaged with your story. Why - and how - stories told aloud must differ from written stories. Important Links & Mentions Visit Dave Bricker's Website 52 Speaking Blunders Dave's Book: StorySailing: A Guide to Storytelling for Speakers, Trainers, & Coaches Books Using Stories as Metaphors The Story Story by Dave Bricker Rich Dad, Poor Dad by Robert Kiyosaki The Small Business Millionaire by Steve Chandler and Sam Beckford The Go-Giver by Bob Burg and John David Mann And a correction! My hygienist wasn't listening to Whitney Houston on Audible, she was listening to Mariah Carey's autobiography:The Meaning of Mariah Carey Participate in our Community Subscribe to the Solopreneur Success Podcast Never miss an episode with a free subscription on your favorite podcast player. Subscribe to the Solopreneur Success Podcast Follow Solopreneur Success on Facebook Comment on your favorite episodes and get new episode updates on Facebook. Solopreneur Success Podcast on Facebook Follow Solopreneur Success on Twitter Stay up to date in a flash by following us on Twitter. Solopreneur Success Podcast on Twitter Join the Solopreneur Success Connections Community - Free! Get live business training from leading experts, private networking opportunities, and exclusive member benefits and resources when you join our business-building community for solopreneurs! Get Solopreneur Success Connections Membership Solopreneur Success Podchaser Page Did I earn a quick 5-Star click for this podcast from you on Podchaser? Please leave a rating! Solopreneur Success on Podchaser