Want to land more speaking gigs? Start with a powerful speaker page. In this episode, I walk you through the five non-negotiable assets every creative entrepreneur should have on their speaker page. Whether you’re just starting out or refining your presence as a seasoned speaker, these tips will help you stand out and get booked.

Why Your Speaker Page Matters (More Than You Think)

If you’re dreaming of taking the stage—virtually or in person—your speaker page is the first thing you need to build. It’s your audition, your resume, and your first impression rolled into one.

Most creative entrepreneurs either overthink this or overlook it entirely. They get stuck waiting for the “perfect” footage, or think they need a completely separate website just for speaking. Spoiler alert: you don’t. I don’t even have one! My speaker page lives right on my main website at layleeemadi.com/speaking, and it works just fine.

Your speaker page should do one thing well: show decision-makers why they should trust you with their audience.

Let’s break down the five essentials.

The 5 Essential Assets for Your Speaker Page 1. A Speaker-Specific Bio

This is not your business bio from your About page. This is a short, intentional statement that tells event hosts exactly what you bring to the table as a speaker.

Ask yourself:

• What’s your speaking style?
• What topics are you known for?
• What makes you engaging, unique, or memorable on stage?

Keep it focused, keep it punchy, and remember—this isn’t about being everything to everyone. It’s about helping someone say, “Yes, I want you at my event.”

2. Samples of You Speaking

The #1 reason people skip this step is perfectionism. I’m here to tell you: done is better than perfect.

Yes, professional footage is amazing. But in the meantime:

• Use an iPhone video from a workshop
• Link to a podcast episode where you taught
• Clip a few minutes from a virtual webinar

Hosts want to know what it’s like to learn from you. They want to hear your voice, your cadence, your passion. Even rough footage gives them more than nothing at all.

3. References of Past Work

Logos of conferences, links to guest podcast spots, or even a simple bullet list of where you’ve spoken—it all helps build trust. This shows that other people have already trusted you to speak to their audiences.

Don’t have much yet? That’s okay. Start with what you’ve got. Even small workshops, masterminds, or community trainings count.

4. Testimonials

This one is gold. A glowing testimonial from an event host or audience member can do more for your credibility than a hundred polished photos.

Not sure how to get one? Reach out! Send a short, kind email to a past host or collaborator and ask for 1–3 sentences about what it was like to work with you. Bonus points if they mention your teaching style, professionalism, or audience impact.

And if you don’t have formal testimonials? Go mine your DMs, emails, or video comments for kind words you can repurpose.

5. Signature Talks & Topics

This is where you show your range and depth.

List one to three topics you can confidently speak on—and then flesh them out. What makes this talk powerful? What transformation does it offer? Why are YOU the one to deliver it?

Don’t worry if others speak on the same topic. I talk about burnout, productivity, and imposter syndrome—and so do a million others. The key is framing it through your unique perspective, lived experience, and voice.

This is the section I want you to spend the most time on. Get clear. Get specific. Get excited.

What’s Stopping You?

If you’re reading this and thinking, “I’m not ready,” you are. The only thing holding you back is overthinking. You do not need a full brand photoshoot, a new website, or polished video content to start getting booked.

You need clarity. Confidence. And a speaker page that does its job.

You can do this in a week. I promise.

Mentioned in this Episode

Elizabeth McCravy’s Speaker Page Template

layleeemadi.com/resources

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