Showbiz Sandbox

Showbiz Sandbox


Showbiz Sandbox 496: Hollywood Jumps On the TikTok Bandwagon

June 03, 2020

Even after the platform helped Lil Nas X turn “Old Town Road” into one of the most successful popular songs of all time, there are some (mostly older) demographics that are unfamiliar with the explosive popularity of the social media platform. Natalie Jarvey, the Senior Digital Media Editor at the Hollywood Reporter, joins us to discuss how TikTok is doing YouTube one better as a launching pad for new talent.
In fact, TikTokers with tens of millions of followers, many of whom are still teenagers, have begun to attract Hollywood talent agencies, record labels and major brands, ultimately leading to big paydays. However, as fast as TikTok became the social media flavor of the moment, could its star fade just as fast.
Of course we also cover some of the week’s top entertainment headlines including which major entertainment conglomerates are backing #BlackLivesMatters during recent civic protests, the Writers Guild of America takes aim at international residuals and “It’s Always Sunny In Philadelphia” sets a new record for a sitcom.

TikTok Boom! How the Exploding Social Media App Is Going Hollywood
https://www.hollywoodreporter.com/features/tiktok-boom-how-exploding-social-media-app-is-going-hollywood-1293505
Some Corporate Activism Backfires Amid Protests
https://www.latimes.com/entertainment-arts/business/story/2020-06-01/solidarity-joining-bandwagon-some-corporate-activism-backfires-amid-protests
L.A.’s Greek Theatre Postpones or Cancels All 2020 Shows
https://variety.com/2020/music/news/greek-theatre-cancels-season-1234617506/
Broadway League President Hopes for January Reopening—with Full Theaters and Masks
https://www.thedailybeast.com/broadway-league-president-charlotte-st-martin-hopes-for-january-reopeningwith-full-theaters-and-masks
Walt Disney World to Reopen Orlando Theme Parks in July
https://variety.com/2020/tv/news/walt-disney-world-reopen-florida-update-1234617216/
Across China: Lights, Camera, Action! “Chinese Hollywood” Makes a Comeback
http://www.china.org.cn/china/Off_the_Wire/2020-05/29/content_76105899.htm
Warner Music’s IPO Arrives With Roughly $12.5 Billion Valuation
https://www.billboard.com/articles/business/9390081/warner-music-group-launches-ipo-initial-public-offering-nasdaq
Disney, CBS Sued Over ‘Criminal Minds’ Sexual Harassment by California Department of Fair Employment
https://variety.com/2020/tv/news/criminal-minds-harassment-greg-st-johns-disney-cbs-sued-1234616246/
It’s Always Sunny In Philadelphia Renewed For 15th Season