Jonathan Kazarian talks with Jason Barnard about events ROI. Can events do more than fill seats? Absolutely. In this episode of Fastlane Founders and Legacy, Jason Barnard and Jonathan Kazarian (Founder and CEO of Accelevents) unpack how to maximize event ROI by transforming offline participation into online authority. You’ll learn how smart event strategies can: Boost your brand visibility on Google and AI search Build credibility with both humans and algorithms Extend event content for year-round impact Connect attendees and sponsors more effectively through digital tools Whether you’re an entrepreneur, event organizer, or B2B marketer, this conversation lays out proven frameworks to make every event work harder for your brand. Watch until the end to learn how events can shape your digital footprint and create measurable business growth that lasts long after the lights go down. #EventROI #EventTech #AIMarketing #JasonBarnard #JonathanKazarian #BrandVisibility #EventStrategy #SEO Links to pieces of content relevant to this topic:Jonathan Kazarian Join Jonathan Kazarian and Jason Barnard for this week’s episode of Fastlane Founders and Legacy! Scheduled for 21 October 2025 at 18 H CET (Paris) The event is 100% free: Book your place (free) >> Set a reminder on YouTube >> https://www.youtube.com/watch?v=GO2q2PIDEfg Organized by Kalicube®.