Selling the Dream: A Podcast for Resort & 2nd Home Real Estate Agents

Selling the Dream: A Podcast for Resort & 2nd Home Real Estate Agents


Ep. 139: 2019 Year in Review

December 27, 2019

It’s almost 2020, and we’re taking a walk through some of my favorite episodes of the podcast in 2019.




First of all, thank you so much for listening to the podcast - it’s been a great year, and I’m honored to have been able to share so much valuable information with you all.




From talking about how to use social media to connect with people, understanding how different demographics want to be sold to, to being consistent in providing value, we’ve talked about some of the top marketing tips that will completely change your business.




It was hard to pare down the gems we’ve heard over this past year, but we did our best: did we talk about your favorite?




Make sure that you tune in to hear some of the top episodes of the Selling the Dream podcast from 2019.




Before we dive in: start your new year with an amazing network of the best second home agents. Make sure that you create your free profile on the Second Home Agents website? Go over and get started: it’s FREE to join. Click here to register, fill out your profile and get listed today.




Highlights of this episode:






  • Tom introduces the end of year review episode of the podcast.




  • Establish yourself as an expert in your area - make sure that people know that you are the leading expert, and that when they subscribe to your list, they will get that information from you.




  • Get in their inbox every week - be consistent.




  • You can make a private Facebook group, and invite people to join - they only get the info by joining your group! Create insiders, and they’ll be coming to you for their information.




  • Create boosted posts for your feeder markets: even something as simple as “guess the price” for the house can bring in lots of interaction!




  • Sharron Srivatsaa shares the story of the 5 Club: a group of entrepreneurs that get up at 5am daily to start their day with motivation and encouragement.




  • Pat Hyland talks about millennials and real estate: how can you sell to their demographic?




  • Your millennial client just wants to understand the process: be ready to help your client understand.




  • Chelsea Pietz helped us understand what to post on social media, and how social media engagement is so important for connecting with your clientele.




  • Private messages create better conversations - make sure you’re connecting with your clients on a deeper level. They also take away the pressure of creating conversations on a public forum, and make for a more comfortable scenario.




  • Keep your team informed: your affiliates, your broker, your team - they can’t help you if they don’t know what’s going on.




  • When you’re a high-power agent, as many of us are, you’ve got to check yourself to make sure that if you’re experiencing a high turnover, that it’s not because of YOU.




  • Make personal connections with your clients - if they love boating, talk about boating! Connect over passions.




  • If you’re joining the real estate industry, make sure that you understand what you’re getting in to: know what is driving you, and how you can use that to be successful.




  • Who you work with matters, so don’t join just any brokerage.




  • Todd Conklin shares about team: should you go out on your own, or should you join a team?




  • Don’t look at yourself as a salesperson: you’re helping people understand data.




  • You’re walking your client through the decision making process.




  • Create lasting relationships: help your clients see the data and the intangible all at the same time.




  • Make sure you subscribe to the Selling the Dream podcast so you don’t miss any new episodes: we’ve got great plans for 2020! Leave a review: you never know when it will be read on the show!






Hey everybody, thank you so much for spending time with us today: would you do me a giant favor and share this podcast with fellow realtors, and leave a review. Your reviews help this podcast get shared with more people.




Connect with me (Tom):





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Have you made your free profile on the Second Home Agents website? Go over and get started: it’s FREE. Click here to register, make your profile and get listed today.




As always, thanks for listening. Don’t forget, you’re not selling a home: you’re selling the dream.


 


See you next time!