Selling the Dream: A Podcast for Resort & 2nd Home Real Estate Agents
Ep. 116: Are You Relevant on Social Media?
What does it mean to be relevant on social media?
We keep hearing training about how to use social media saying that we need to be relevant: but what does that mean? How does being “relevant” impact our approach to social media?
So how can we be relevant with the people that connect with us?
See, many people use social media as the ultimate networking tool, and “add” or “follow” others.
When you get these friend requests, or new followers, what should you do? I’m here to tell you one simple trick that will help you have an instant personal connection with all of these people, and how you can learn exactly what you need to do to be relevant to them. Best part: it’s super easy, and only requires one simple question!
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Highlights of this episode:
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What does it mean to be relevant on social media?
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When you engage on other people’s social media, make comments that make sense!
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Why do people want to be your friend or connect with you on social media? They want to connect with you in a significant way; they want to learn more about you!
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Learn why people want to be a part of your world: when you get a random connection, reach out and ask them why they chose to connect with you!
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When you reach out, you have automatic dialog and a connection!
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Don’t be afraid to check out profiles of people who want to connect with you and learn more about them too!
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BONUS: make sure you go listen to episode 103, where I talked to Chelsea Pietz, who share quite a few Facebook and Instagram secrets.
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See you next time!