Are you on my email list?

If you’re in one of my feeder markets, I’m about to tell you a trick that I use to help you know where I am! You may not realize that I do, but once you see it, you won’t be able to miss it!

See, you may come across people who aren’t going to buy real estate in your market, and that’s ok! But here’s the thing: they may be a source of referrals. They may know someone or meet someone who is interested in buying in your market. You want them to remember you, and remember where you serve.

Even more important, you want the other real estate agents you’ve networked with to remember where you are. You can really start stacking up those referrals!

But how can you stand out in all the emails that they get every day?

That’s why I use this one trick in my emails to help people remember exactly who I am, and where I am THE real estate expert. Interested in knowing that trick? Listen to this week’s Tip Tuesday episode of the Selling the Dream podcast!

Highlights of this episode:

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  In a second home market, it’s so important that we network with agents all across the country.

  
  
  
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  If you can, go out and meet people, find them on Facebook - make that connection to build a large referral network!

  
  
  
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  You also want to keep that connection: so find something of value to say; share some social media tips, tips and tricks you’ve been learning, or something to help other agents out!

  
  
  
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  Here’s my secret to help you stand out: in the subject line, put your name, and the market that you serve FIRST - that way, even if people don’t read the email, they see two things: your name, and where you’re at!

  
  
  
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  Even if they delete your email, you are still building location association with those folks.

  
  
  
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  Make newsletters for those other agents - tell them that you’re selling second homes to people from that market, and that you’re not paying out a lot of referrals!

  
  
  
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  These are small tips, but could result in several referral sales per year.

  
  
  

Hey everybody, thank you so much for spending time with us today: would you do me a giant favor and share this podcast with fellow realtors, and leave a review. Your reviews help this podcast get shared with more people.

Connect with me (Tom):

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Subscribe to the Show

Don’t miss a single episode of the podcast. You can search for “Selling the Dream” on any of your favorite listening platforms, or follow the links below:

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As always, thanks for listening. Don’t forget, you’re not selling a home: you’re selling the dream.

See you Friday for a full episode!