Second in Command: The Chief Behind the Chief

Second in Command: The Chief Behind the Chief


Ep. 399 - Q&A from CEOs & COOs: Optimizing Your Customer's Lifetime Value

August 01, 2024

In today's episode of the Second in Command, Cameron discusses the essential metrics and strategies for acquiring new customers. He emphasizes the importance of understanding the lifetime value of a customer and how this figure can inform decisions on mar