We get very upset when we hear stories about water or air pollution.

Well, it’s natural, because we know there are scary consequences that could affect us in a harmful way.

Breathing difficulties, disease outbreak, or risk of developing a life-long condition, and the list goes on.

However, our business seems to have it another way. Too often, we ignore the elephant in the room – poor data quality.

All businesses have data and the goal is to have good data quality. This episode lists the top action tips that the Behaviour Response team believes can help you improve data quality.

Learn More Here : https://behaviouralresponse.com/marketing-fundamentals-how-to-improve-your-data-quality/

#DataQuality #OptimizingData #GoodDataQuality #MarketingQuality #SalesQuality #PoorData #UncleanData #DataCleaning #BusinessRevenueQuality #DuplicateData #MarketingAutomation #Omnichannel #OmnichannelBehaviourCampaign #MarketingStrategy