E-sports - the hottest topic of the last 12 months - represent huge growth potential for operators in various areas of the sports industry, but need to be approached in a different way. That was the message from David Lampitt, Managing Director for Group Operations at Sportradar, on the SB Weekly podcast this week.

In addition to Sportradar's activities in the e-sports space, in this week's episode Lampitt discusses growth opportunities for Sportradar and reflects on his career in football - which has included stints at the English Football Association and as Chief Executive of Portsmouth FC.