The Roz Usheroff Podcast

The Roz Usheroff Podcast


Executive Edge: A Masterclass in Selling to the C-Suite with Chris McClain

March 20, 2024

An interview with Chris McClain - Selling to senior decision makers is often seen as a huge challenge: they’re well protected, really busy, and not too interested in listening to people in sales. But it can be done, and in many cases, C-Suite members welcome it – when it’s done right. In this episode, Chris McClain delivers a masterclass on how to approach and work with senior company officials in any industry to make that sale. He should know – he’s done it successfully for over 30 years.