Real Gen 006 – Sphere Of Influence Marketing Without Becoming An Outcast When I first started in real estate, my broker told me that one place I should start was sphere of influence marketing. If you are unfamiliar the term, sphere of influence refers to people that you know from some kind of social setting. They could be friends, family, past colleagues, church groups, social groups, etc. The logic and the thought process is that these people know you, like you, and genuinely want you to succeed. While that makes sense at a logical level, my experience was completely different. […]