Physical therapists: tired of “spray and pray” marketing? In this episode, we break down real-world, trackable strategies for local clinic marketing — including a $3/day Facebook ad campaign that generated 3 million views and real patient leads. No fluff, no boosting — just data-backed, practical tips you can implement today.

???? Whether you're a clinic owner or a solo PT, this episode will help you understand:

• How to transition from organic to paid content without losing your voice
• What actually matters in local Facebook ads (hint: not fancy graphics)
• How to measure ad performance without expensive tools
• Why authenticity always wins in health content